GTA 6 hits record purchase intent ahead of its November 19 launch
New Circana data shows 29% of US console and PC gamers plan to buy GTA 6, the highest purchase intent the firm has ever measured for a game. That's nearly one in three players ahead of the November 19 release. Circana's Mat Piscatella called it a rare cultural and commercial moment for gaming.
Game: Grand Theft Auto VI